老上海广告Lao Shanghai Guanggao. Xuechen Jin, intro.:::金雪尘.

老上海广告
Lao Shanghai Guanggao

[Old Advertisements of Shanghai]

金雪尘

Shanghai Huabao 上海画报. 8.25 x 11.25", 122 pp., over 200 color illustrations, text in Chinese with English summaries, paper, Shanghai, 1998. Item #8485
ISBN: 7805301867

This volume is a photographic survey of the history of print advertisement in Shanghai. It collects over 200 examples from the early black-and-white ads printed in newspapers to the popular posters, covers and calendar featuring beautiful women. This volume is an excellent overall survey of all types of popular Shanghai print advertisement.

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